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Posted on: June 5, 2019

Community Planning: Establishing a vision for future development

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As we close out another planning process with the completion of the Downtown Master Plan with SEH, it is a great time to take a look back at previous planning efforts and see the impact community planning has on development. In 2006 the City hired RDG to complete a Downtown Plan which established a vision for downtown growth. In 2016 the City received an American Planning Association Iowa Chapter Award for implementation of that plan. Over a ten-year period, more than $90M in public/private improvements were completed in the downtown.

Other recent community planning efforts have included the Wayfinding Plan, Parks & Recreation Master Plan, the Highway 14 Corridor Study completed in 2018 by Bolton & Menk and the Iowa River Trail Placemaking Plan, which is just kicking off with RDG Planning & Design. More specialized projects such as, the Veterans Memorial Coliseum Feasibility Study, completed by GTG Companies, have spurred the redevelopment of an iconic community building.

Community plans are a critical tool in our development toolbox. As community leaders meet with developers about opportunities we are able demonstrate that we, as a community, have thought about our future and that we support a common vision. Plans need to work together and build upon each other and in order to truly be successful they must include public participation. Check out the various Marshalltown Community plans on the City of Marshalltown website:  https://www.marshalltown-ia.gov/609/Community-Plans

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